Created by Safety Cameras Scotland, Police Scotland and Glasgow City Council, driVR is an award-winning road safety intervention aimed at school pupils aged 16-18 years. This 50 minute classroom lesson utilises Virtual Reality (VR) to engage with young road users to encourage them to contemplate if they could make changes to behaviours that would improve their safety when using the road.
As part of this pilot project, funded via Transport Scotland’s Road Safety Framework Fund, the creators worked with Dr Neale Kinnear at TRL to provide evaluation. It was recognised that this presented an excellent opportunity to assess not only driVR, but perhaps give some valuable insight to any road safety practitioner working on a young driver intervention.
A quasi-experimental design was used for evaluation of driVR. This design is similar but not as stringent as a Randomised Control Trial (RCT), which is considered the best way of determining whether an intervention is effective or not.
TRL’s evaluation found that first and foremost, driVR does no measurable harm. It also showed students enjoyed using VR and found it engaging. However, the research also showed that driVR did not demonstrate any meaningful change in attitudes towards road safety. While this result is disappointing, it is no surprise given the lessons limited dosage (50 mins).
Based on this feedback a series of recommendations have been made by both TRL and the driVR creators. Primarily, it is recommended that student’s exposure to road safety education (dosage) is increased and that we continue to evaluate our efforts to ensure we are causing no harm and eventually making a positive impact on road safety behaviours.
TRL's evaluation and driVR creators overview can be found below: