Street Lights Mean 30mph Campaign rolled out in Gourock


West Safety Camera Unit attended on Albert Road and Cloch Road, Gourock, to highlight the 30mph speed limits in place on the residential road.

The Street Lights Mean 30 Campaign encourages drivers to adhere to the 30mph speed limit as they pass through the town. The stickers act as reminders in areas where residents and local road policing have showed a concern over drivers travelling at irresponsible speeds.

The initiative has already been rolled out by the West Safety Camera Unit in areas such as Arrochar, Lochgilphead, Ardrishaig and Moffat. The Safety Camera unit reached out to Renfrewshire and Inverclyde road policing for suggestions of areas which would benefit from this campaign earlier in the year. After permission was granted by Inverclyde Council, Safety Cameras Scotland proceeded with distribution. The stickers, which clearly display the 30mph roundel, are attached to two sides of the wheelie bins that sit at the kerbside. This acts as a prompt to motorists travelling in both directions to reduce their speed along the scenic road.

Councillor Tommy McVey, chair of Inverclyde Council’s police and fire scrutiny committee, said: “We’re delighted to support this imaginative idea by Safety Cameras Scotland to use wheelie bins to remind drivers of the speed limit and encourage them to watch their speed to help make our communities safer for everyone.

“Wheelie bins tend to be in a prominent roadside location at peak times of the day so it make sense to take advantage of that by placing eye-catching stickers on the sides to warn drivers in both directions that it is a 30mph zone and to please stick to the speed limit.

“Speeding is an issue for residents in parts of Inverclyde so I’m sure householders will be keen to support this campaign by putting the posters on their bins.”

West Safety Camera Manager, Alan Bowater; "Safety Cameras Scotland are working in partnership with Police Scotland and local authorities, using their local knowledge to identify areas which would benefit from the Street Lights Mean 30mph stickers. We have had positive feedback from communities where we have ran this campaign over the summer months. By reducing their speed as they approach residential areas drivers are correspondingly reducing the chances of injuring themselves or other vulnerable road users if they become involved in a collision.”

Due to the positive responses from the communities involved the Street Lights Mean 30mph will continue to be progressed in other areas within Renfrew later this year.

Picture courtesy of George Munro and the Greenock Telegraph. Further information on Safety Cameras Scotland and camera locations can be found on our website